INTERNET MARKETING's Pidgeon carries good news for local Tamworth businesses!

INTERNET MARKETING is a highly complex and uncertain area of online marketing and is essential to everything that you are planning to do for your business. But the catch for some people entering the world of INTERNET MARKETING is that Google keeps making changes, so you ought to understand all of recent updates in order to be organized the future, and the new changes in Pidgeon herald some interesting news for local Tamworth businesses.

Already we have had Google Panda, Penguin and Hummingbird, but among the most recent addition is Pidgeon, and it has actually made a many rather subtle changes that is vital to get your head around if you are trying to tackle INTERNET MARKETING.

So, if you don't already know, Panda was the first major update to this series, and it laid the foundation for what Google considered becoming a 'good website' and punished those that were not structured well. Penguin then appeared and started attacking all the dodgy sites that are using underhanded techniques or trying to buy links-- it pushed again towards websites requiring to 'earn' a positon rather than buy one.

Hummingbird added a new feature to the game and made us all turn to the need for 'responsive design' and recognise the manner in which the modern user browses the internet. So this brings us to Pidgeon. Hopefully, you can see the theme that has been building-- Search Engines reward those deserving. Pidgeon caries on the tradition, but it takes it even further and helps the locals too!

Essentially Pidgeon has installed a higher focus upon the importance of local search results to any search queries. What does this mean? Well let's consider two companies, one is a small local Tamworth business, has been around for decades, and is aiming to increase their INTERNET MARKETING. The other is a new franchise store from a company that has 100s of outlets around the country.

Once, the smaller local Tamworth store would be struggling with INTERNET MARKETING because they would will need to maatch the budget of the larger company. This meant that many local business were just discontinuing on INTERNET MARKETING or wasting their money and time. With Pidgeon, a search in Tamworth, is now more probable to rank a local Tamworth business as a high result compared with one with a national office elsewhere.

So INTERNET MARKETING's new Google update is one to really understand to ensure that you can get the most away from your business!

If you want to push your INTERNET MARKETING campaign to a whole new, fantastic level, then I recommend taking a look at Internet Marketing Experts Tamworth, call 1300 595 013 or visit at www.internetmarketingexpertsTamworth.com.au